Levi Olson's CIS 170 Blog

www.progradedesign.com

         As a graphic designer, I will be making a portfolio website displaying my best work and skills. I would like the website itself to be a display of the creative skills I have in web design. Areas I would like to focus would be in logo designs, motion graphics, video, and maybe photography.            My best work featured at the top.          Bold text of either my name or a short phrase that encompasses who I am.          I think a really well done animated logo design would really highlight who I am and what I can do which would show why I am worth working with.   My idea of navigation for my page would have the home tab as a feature page (my best motion graphic play upon arrival, as you scroll through the best testimonial, and so on), then if they wanted to explore more, have links for them to take them to specific theme pages L...

https://docs.google.com/presentation/d/1onqPKELVtHOJuRdphnfsItvQJs7TqO49lCxvKEfo61c/edit?usp=sharing

There is a multitude of online advertising that businesses can take advantage of to promote themselves. An easy one to identify would-be search engine advertising. These are simply the ads that appear related to the keywords and phrases used in the search. This can be helpful for businesses that sell products from their page since this is most successful for those who are ready to buy a product. Social media advertising can be extremely effective when a clear target market is known. If you have a niche business, this can help to get the word to people that associate with your business. Local advertising has ads pop up in certain locations and with related searches. This style can be helpful when a business is geographically based or limited. Affiliate marketing is best for bloggers, reviewers, or product recommendations from a small business. If a blogger does a review on a certain product or just wants to share about a product, they can retrieve an affiliate link to share with t...

  I would recommend blogging because it ties in all aspects of online marketing. Free advertising, SEO, and consumer interaction are just some of the benefits of using a blog. A blog also gives the company authority on the subjects that are blogged about. Blogging is also scalable as a business grows and over time can improve and expand. Many businesses have turned blogs into published work. Blogs also complement today’s many different social media sites and allows one post to be shown across multiple platforms. I do see myself being a blogger in the future. I am not quite sure how I plan to implement a blog. Mainly because I don’t know on what topic to blog about since there are so many. Perhaps as my skill as a graphic designer increases, I might find interests in there to blog about but now I feel like my knowledge in other areas is more interesting in terms of a blog.

Some recommendations that I would make to a new business is to begin taking advantage of the free uses of social media. Find a social site that best fits the business and start there. Social media is the gateway to discovery on the internet and so I would recommend taking those actions before having or promoting a website. As time goes on, move on to more social media platforms, as long as you can manage them all. Find ways to be active on these social media platforms. This will you keep your business relevant. Think of blog posts and other ideas of that nature, you do not want to over-promote yourself. I would like to have a more active social media presence. Perhaps taking advantage of microblogs would be what I would really like to dive deeper into. With video-sharing being a major and growing part of social media I want to take advantage of that. Another opportunity that social media offers that I want to do is more collaborations. I think that is a great way to start a commu...